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At Allura Marie Couture Jewelry, we use a vast array of metals to create our one-of-a-kind handcrafted jewelry designs. To understand all of the different types of metals that we use, we have included some details below.



Sterling Silver

Sterling Silver is an alloy of silver containing 92.5% silver in weight and 7.5% in weight in other metals, usually copper.  Fine silver (99.9%) is too soft metalworking and is therefore paired with a stronger metal to give it strength, but also preserving the beauty.  Due to most sterling silver pieces containing 7.5% copper metal, copper can react or oxidize when continually exposed to air.  This reaction is known as tarnishing.  You can remove the tarnishing very simply by using a soft sterling silver polishing cloth.  To help prevent unnecessary tarnishing please view our Jewelry Care and Storage page.

Argentum Sterling Silver

Argentum Sterling  Silver is a modern sterling silver alloy which modifies the traditional make up of 92.5% silver and 7.5% in copper by replacing some of the copper with the metalloid germanium.  Due to Argentum Sterling Silver retaining it's make up of 92.5% silver, it is still referred to as sterling silver.  Argentum Sterling Silver is highly tarnish resistant due to the replacement of some of the copper by the metalloid germanium.

Vermeil/Gold Plate

Gold plated or vermeil uses a sterling silver base metal and then is fused with microns of gold to it's surface. In order to be considered "Vermeil", the gold must be at least 10kt and at least 2.5 micrometers thick.  The fusing creates a temporary surface, but it will last longer if you treat it carefully, avoiding unnecessary wear and tear.


Goldfilled metal, also known as "rolled gold" or "rolled gold plate" is composed when a solid layer of gold is bonded using heat and pressure to a base metal such as brass, sterling silver, or pewter.  This metal finish is very long and hard lasting and can last even longer when taken care of properly.

Vintaj Natural Brass 

Vintaj Natural Brass is described as 'natural' because the brass metal has been aged naturally without the use of any chemical treatments known as aging products.  Each piece goes through a hand-embelling 7-step process in the USA, which includes the natural aging process and hand rubbing with natural oils to create each pieces unique and distinct color.  

Vintaj Natural Brass contains 0% Nickel and is made entirely of Copper and Zinc alloys.  Approximately 85% Jeweler's Brass and 15% Zinc is used in each piece.  Due to this brass being completely natural, it will not tarnish, but it can lighten or darken with age and wear and age.


A metallic chemical element that is physiologically inert thus making it completely hypoallergentic..  This metal is an ideal metal used for people with Nickel allergies and other metals commonly found in metals made of alloys.



Precious and Semi-Precious Stones

Our precious and semi-precious gems are sourced from around the world. We only use well-cut gemstones with high clarity and genuine color. Hand-cut gemstones sometimes vary slightly in color and shape-this is part of what makes our handmade jewelry unique and stunning.

Historically, gems were put into two categories: precious gemstones (cardinal gems) and semi-precious gemstones stones. Today, nearly all gemstones are considered precious. However, cardinal gems like diamonds, emeralds, rubies and sapphires are usually the most valuable.

Enhanced and Synthetic Gemstones

Many gemstones are treated or "enhanced" to make the colors of the stones more radiant and eye-catching. Synthetic gemstones are lab-created gems that share their natural counterpart's physical and chemical features. It can be difficult to tell the difference between high-quality synthetic and natural gemstones. Synthetic gemstones are typically used in less expensive fashion jewelry.


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